The Send is Near.
Campaign,
Brand Identity
Apocalypse IPA is 10 Barrel’s flagship IPA, brewed with 4.8 lbs. of hops per barrel, it’s made for those of us that go big and then celebrate with a cold beer.
In my time at 10 Barrel I constantly pushed the boundaries of the Apocalypse brand, evolving and developing countless assets and design concepts for a beer that has sold millions of units across the country.
Created at 10 Barrel Brewing Co.
With Dan Harrill, Grady Skelton, and Jordan Barendse.
Photography by Reilly Goldberg, Justin Cafiero, and Wheelie Creative.
The Send is Near campaign produced by Wheelie Creative.
